UFO Moviez Pvt Ltd (Mumbai)
Nature of Business
UFO Moviez is India’s largest digital cinema distribution network and in-cinema advertising platform. The company’s use of satellite technology, enabled with their advanced compression and encryption technology, provides UFO Moviez with technological advantages, including the ability to deliver high quality movies on a real time basis with lower bandwidth requirements, remote capability in approximately 3,330 screens, advanced security features and flexible management of operations.
Headquartered in Mumbai, the company has 22 sales offices across India. It currently distributes Indian and Hollywood content to 4,703 digital screens with seating capacity of c2.15m, across India. The company’s global network spans 6,626 screens across India, Nepal, the Middle East, Israel, Mexico and the USA.
We invested $22m in UFO Moviez in January 2007 with the aim of funding the company’s expansion plans. As a pioneer in the cutting edge and fast growing digital cinema market, UFO used the capital to invest in the necessary hardware to expand its footprint in India and abroad.
We are using our sector experience and local knowledge to work closely with the management team on a number of strategic initiatives. This includes leveraging its 100m monthly viewership to establish UFO as a prime advertising medium. 3i, along with other investors, initiated an operational leverage improvement exercise spearheaded by an external consulting firm in 2014.
In 2011, the company raised additional funds from Providence Equity Partners, which included a secondary purchase from 3i. These proceeds have enabled UFO to further fund its capital expenditure including acquiring majority stakes in Southern Digital Screenz, the southern franchisee of UFO, and in Scrabble Entertainment, the largest provider of Digital Cinema Initiatives Systems in India.
Regulatory notice: This transaction involved a recommendation of 3i Investments plc, advised by 3i India.
3i office contact
3rd floor, Nicholas Piramal Tower
Peninsula Park, Ganpatrao Kadam Marg
Lower Parel (West),
Mumbai - 400 013
Tel : +91-22-66523131
Fax : +91-22-66523141
Private Equity Team
Private Equity Team
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