UFO Moviez Pvt Ltd (Mumbai)
Nature of Business
UFO Moviez is India’s largest digital cinema chain, currently pioneering the use of proprietary satellite-based delivery Digital Cinema System. This enables the delivery and projection of motion pictures through an electronic transmission method, via satellite.
Headquartered in Mumbai, the company operates through a network of 19 regional offices. It currently distributes Indian and Hollywood content to 4,482 digital screens with seating capacity of 2.2m, spread across 1,365 cities in India.
We invested $22m in UFO Moviez in January 2007 with the aim of funding the company’s expansion plans. As a pioneer in the cutting edge and fast growing digital cinema market, UFO used the capital to invest in the necessary hardware to expand its footprint in India and abroad.
We are using our sector experience and local knowledge to work closely with the management team on a number of strategic initiatives. This includes leveraging its 100m monthly viewership to establish UFO as a prime advertising medium. 3i, along with other investors, initiated an operational leverage improvement exercise spearheaded by an external consulting firm in 2014.
In 2011, the company raised additional funds from Providence Equity Partners, which included a secondary purchase from 3i. These proceeds have enabled UFO to further fund its capital expenditure including acquiring majority stakes in Southern Digital Screenz, the southern franchisee of UFO, and in Scrabble Entertainment, the largest provider of Digital Cinema Initiatives Systems in India.
Regulatory notice: This transaction involved a recommendation of 3i Investments plc, advised by 3i India.
3i office contact
3rd floor, Nicholas Piramal Tower
Peninsula Park, Ganpatrao Kadam Marg
Lower Parel (West),
Mumbai - 400 013
Tel : +91-22-66523131
Fax : +91-22-66523141