Fabricauto is the leader in the French registration plate market, a niche market inextricably linked to the motor vehicle industry.
Fabricauto manufactures and distributes vehicle licence plates for car dealers. The company's business model is based on supplying press machines and printers (for plastic plates) for free in the local French market. The maintenance of this equipment is ensured by Fabricauto.
The company serves approximately 10,000 service stations in France, which have to buy the non-pressed plates without registration number from Fabricauto.
This model is building a high entrance barrier for competitors. Fabricauto's activities are primarily centred in France ( about 90% of total group sales), but the company also sells in several other European coutries and in Africa.
