Portfolio
Polyconcept
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| Sector | Technology, Media & Telecoms |
|---|---|
| Investment type | Growth Capital |
| Region | UK |
| Status | Current investment |
Nature of Business
Polyconcept is the global leader in the promotional products industry. The business has 35 offices on 4 continents selling to over 100 countries. Its main offices are in the Netherlands, USA, China and France and it currently employs over 2,500 staff.
Polyconcept focuses on two key delivery channels - Supplier (promotional products from stock delivered to businesses via distributors) and - Agency (tailor-made promotional merchandise sold directly to multinational accounts).
It serves very different end-customers, from SMEs to multinational corporations and it is involved in the entire service chain, from conception and design to final delivery.
Investment Overview
3i invested €31m of growth capital in July 2005 for a minority stake. Our investment, in conjunction with a larger Investcorp-led transaction, created the global market leader in the promotional products industry.
Polyconcept were interested in partnering with 3i because of our experience in driving value in mergers and because the combined business operates in Europe, the US and the Far East, we can introduce our international network and sector expertise.
We have consistently supported the strong management team and the business has continued its growth, both organically and by acquisition. Polyconcept has maintained its position as the global market leader, with sales split roughly 50/50 across Europe and North America.
