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Bluelithium, Inc.

For advertisers focused on response and results, BlueLithium is the performance-based advertising network that maximizes ROI through its proprietary ad serving technology. The company's advertising network is driven by the industry's most advanced targeting and optimization technology, offers a variety of advertising options for online marketers, and helps publishers maximize the value of online properties.

The BlueLithium advertising network is comprised of over 1,000 affinity-based websites, reaching approximately two-thirds of Internet users and serving over four billion impressions monthly. It provides targeted solutions by channel, demographic, and geography. Creative options are nearly unlimited - including HTML, images, rich media, and e-mail. The performance of the network is unmatched - with optimization provided on each campaign to help achieve the desired ROI. In 2004, BlueLithium acquired AdRevolver, a leading ad serving technology company. The technology of the combined companies gives agencies and advertisers unparalleled optimization and insight into their campaigns, helping them perform better. Further, the network's analytics deliver timely feedback so advertisers and agencies can create responsive, profitable campaigns.

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