• European Bakery Group
    European Bakery Group
    Benelux / Private Equity



    European Bakery Group  is a pan-European bakery platform specialised in bake-off bread and snack products. The company is headquartered in Tilburg and currently operates six bakeries across the Netherlands.

    European Bakery Group offers an innovative, high-quality and comprehensive product assortment, which is produced sustainably and with natural ingredients at its core. The bake-off market for bread and snack products is an attractive and growing market, with significant barriers to entry and increasing penetration of high-quality modified atmosphere packaging products (which extend the shelf life of fresh food products).


    • We are investing to drive the company’s international growth strategy in the fragmented European private label market for bake-off bread products, whilst supporting European Bakery Group in the continued investments in its home markets
    • The business differentiates itself through the breadth of its product offering, which enables retailers to develop a structurally attractive bake-off category
    • European Bakery Group has completed two acquisitions under 3i ownership
    "3i has extensive experience in the private label market through its investments in Royal Sanders and Refresco and has a proven track record of growing companies internationally, both of which will be of great benefit to us. We look forward to working with them to build on our success to date and create a leading European player in the bake-off bread market." Raoul Vorage, CEO, European Bakery Group
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